Forum of Private Business
Helping deliver benefits to owner-managed businesses
Requirements:
A new website with innovative solutions to engage FPB members and the wider community of owner-managed businesses. A range of digital marketing and email marketing solutions.
Fat Media Solution:
- Advanced content management system
- Homepage interactive element that is fully content managed
- Integration with live chat facility
- User account functionality
- Intuitive navigation system
- Internal site search – with tracking of search terms used
- Hosting on a premium Windows server with daily backups
- Search engine optimisation
- Advanced website analytics
Results:
Traffic to the FPB’s website has risen by 90% since Fat Media created the not-for-profit business support organisation’s new website in March 2007, which was subsequently revamped and launched in May 2009. Traffic via search engines has risen by over 250% and member activity through the site has grown as new initiatives have come online.
Fat Media has been working with the FPB since November 2006 on a number of projects, including its main website, email marketing service and search engine optimisation. We have also worked on a range of development-led projects such as online guides to employment law and credit control, calculators and membership systems. Each project is carefully planned to ensure timely delivery of the best solutions for the FPB’s thousands of small-business members
To view the website click here.