Lancashire Partnership
for Road Safety

Microsite housing a range of interactive features

Requirements:

To design an innovative microsite to promote the programme and road safety to a specific younger target audience.

Fat Media Solution:

  • Urban design featuring homepage tabs to deliver the key messages
  • Integrated video in bespoke skin
  • Tag cloud showing the most searched for terms
  • Integrated monthly ‘poll’ to engage users and gain valuable information
  • User generated content facilities
  • Internal search engine
  • Advanced content management system
  • Hosting on a premium Windows server with daily backups
  • Search engine optimisation
  • Advanced website analytics

Results:

An imaginative and informative microsite housing a range of interactive features that has been well received and used by the young target audience.

To view the website click here.