St. Helen's Farm
Regular consumer email newsletter with a delivery rate of 99%
Requirements
St Helen’s Farm require a 2 monthly email newsletter to keep consumers who opt-in to the email newsletter up to date with latest news and product developments.
Fat Media Solution
- Creative design to be consistent with website
- HTML email to be optimised for viewing in both web and software based email clients
- Pre campaign testing
- 2 monthly transmission of newsletter
- Post campaign reporting including integration with Google Analytics
Results
The regular email newsletter keeps consumers engaged with brand. The data list continues to grow at a steady rate.
Ensuring the newsletters are sent consistently at the same time has led to good open rates.
» see newsletter example