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25/07/2013

Customers Love the New Sands Centre Website


One of the North West's leading entertainment venues has had a ‘phenomenal' response to its exciting new website, just launched by Fat Media.
 
The Sands Centre caters to over 735,000 customers a year and hosts international orchestras, theatre, opera and ballet companies, international recording artists and comedians.
 
Its growing reputation for high quality entertainment meant it needed to rebrand its website, promoting its events more effectively and facilitating a quick and easy way to purchase tickets online.
 
The new Fat Media-created site uses the latest responsive design techniques, with dynamic feeds for upcoming events and blogs on the homepage, and upselling techniques which help customers find an event which suits them.
 
The website has been developed with our advanced content management system, with bespoke features that allow The Sands Centre web managers to edit all of their events with ease, and link seamlessly to their online booking system.
 
Our Search Marketing Consultants have added Rich Snippets to the website, displaying the name and date of future events in The Sands Centre Google search result. This helps customers to find events that they're looking for, straight from the Google listing, reducing the number of clicks required.
 
Peter Murray, The Sands Centre's events marketing & online coordinator, said: "After meeting Fat Media for the first time we were sure they were the company we wanted to work with. We wanted to rebrand our theatre website at The Sands Centre and being a local company one of our aims was to get someone who understood who we were and where we wanted to go.
 
"Fat Media did this brilliantly. From their first presentation it was clear they had done their homework and knew exactly what we were looking for. Emily, Kelly and the rest of the team gave us brilliant advice every step of the way and helps us get a website which does exactly what we wanted it to do – make online booking tickets easier for our customers.
 
"After the website only being live for a few weeks the positive feedback we have received from customers has been phenomenal.”
 
To visit the website please go to www.thesandscentre.co.uk