Fat Media Pay Attention to Conferma
Conferma have revolutionised payment technology with their virtual card number solutions (VCN) and when they approached Fat Media to be involved in a complete innovation led redevelopment of their website we couldn’t wait to get started.
After meeting with the team at Conferma we had a clear brief to create a user friendly, simple website which showcases Conferma’s products and services in a logical way with easy to digest content and a simple navigation structure.
The new site is mobile responsive and also builds in elements of interactivity and movement throughout the key content which really adds to the overall feel of the site and encourages higher levels of engagement. Our project team wanted to ensure that the style remained corporate but still digestible and worked on the content to break down the information into clear categories such as Bank & Card Schemes, Global Distribution Systems, Travel Management Companies and Corporate Clients which can be seen on the homepage.
It was important to show examples of Conferma’s VCN solutions in context, therefore within the site there is a focus on case studies and also a ‘media & press centre’ which includes a Conferma blog, industry news and recent press releases.
To view the new site visit: www.conferma.com
Alongside the corporate site we have also built a micro-site for Hotel Booker: www.conferma.com/hotel-booker which is one of Conferma’s key products and is used by Premier Inn, Laterooms, Travelodge and Expedia. Hotel Booker features the same look and feel of the main corporate website, but it has its own customised sitemap and navigation.
Following the launch of both projects we are delighted to be starting work on the second phase of development which includes adding translated pages to the sites.