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25/06/2012

Payco Gets Fat Media Upgrade


 
A company that has grown significantly in recent years called in Fat Media to upgrade its corporate branding and online marketing.
 
Payco’s business has been extremely exciting recently, with new clients coming on board all the time. But its corporate presence, both online and in print, had become a little tired and neglected-looking.
 
So the Lancaster-based company - which provides tax and wages management services for self-employed sub-contractors and clients who opt to become employed by Payco – decided it was time to ask for our help.
 
We reviewed the whole brand and created a fresh, new logo as well as a suite of subsidiary brands to represent the various sectors in which the company works.
 
Our colleagues in the website design and development teams then worked alongside our graphic designers to carry the smart new branding through and create an attractive, professional and user friendly new website – www.paycoservices.co.uk
 
We’re now working through Payco’s set of brochures, leaflets and exhibition stands to make sure all its printed materials reflect the eye-catching new corporate designs.