User experience projects are grounded in research, and by conducting creative workshops and activities with your stakeholders and users, we can create a list of project requirements that truly represent what your customers want.
A stakeholder session with key members of your team could take many formats, but ultimately, we are trying to discover key information around your user’s needs, with you in mind. During a session, you will see:
- A stakeholder roundtable, gathering personal and department goals and expectations
- A stakeholder requirements exercise, which will ask questions like:
- What do you like about your current offering?
- What do you dislike or is not working with your current offering?
- What are your thoughts on your competitors and how they compete with you?
- What goals are you looking to achieve?
- Development of early stage user types, using empathy mapping techniques
- Further defining of goals and key performance indicators
Within this session, we gather an inwards, looking out opinion on the project and how it can be shaped. This helps us move forward with user engagement, where we will get the outside, looking in perspective.
A user needs workshop can take many forms, but our aim is to find the needs of your users, how they interact with digital media and what this will look like for you. During a workshop we would ask them questions like:
- What are you looking for from the website? (this gathers their needs)
- What do you need to gather this information or purchase something? (this gathers the features needed)
- Would you need any support to use the website and what would that be? (this builds on features and also covers accessibility needs)
- What would stop you from using the website? (this raises blockers and why they may not be using the current system)
- Would you go anywhere else to find this information? Where? (this gathers other communication channels and information spaces)
Conducting both these sessions gives a well-rounded view of what all your internal and external stakeholders are looking for from your website – which means we can then build the solutions in from the beginning.
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We have consistently enjoyed working with every member of the Fat Media team. They're a top-class digital agency, and quickly grasped the technical aspects of our industry with their work on our social media channels. They have always provided exactly what we needed. We would recommend them to anyone.Daniel Lightfoot, Business Manager UK & Ireland Syngenta UK
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Having worked with Fat Media on various projects over the last 18 months, I have been delighted with not just the quality of the finished work but also the innovative and creative approach taken in response to any brief. They have really helped us to bring the Lancaster University brand to life.Clare Riding, Head of Marketing, Lancaster University
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The quality of work delivered by Fat Media across all aspects of our brief, has provided Atlantic Geomatics with the confidence and support needed to help us grow as a business and meet our marketing and commercial objectives.
We look forward to continuing to work with Fat Media as our marketing partner.Oliver Viney, Business Manager, Atlantic Geomatics
We worked very closely with Fat Media to make sure all key elements of the site were quickly accessible and found the perfect balance between design elements and user experience.Gareth O'Rourke, E-marketing Manager, Pure Leisure
It was as pleasure to work with Fat Media on developing our new website this year. They were proactive, creative and very practical with their proposals and working approach to meet our needs. We also launched on time – no mean feat with a school website, where approvals are often down to a number of people. They also created our new whole school Prospectus which perfectly complements the website and has given us a fresher, more contemporary feel for all our materials. They remain supportive and helpful and I know that I can always call them up for advice or help.Alison Miles, Marketing Manager, Sydenham High School
We wanted a professional and affordable option to promote and produce a unique patient story here at the Spire Bristol Hospital. The staff at Fat Media managed to compile a fantastic article in what was a relatively short deadline. We would like to thank them all for the personal service which was provided throughoutSam Harrison, Marketing Executive, Spire Bristol Hospital