User experience projects are grounded in research, and by conducting creative workshops and activities with your stakeholders and users, we can create a list of project requirements that truly represent what your customers want.
A stakeholder session with key members of your team could take many formats, but ultimately, we are trying to discover key information around your user’s needs, with you in mind. During a session, you will see:
- A stakeholder roundtable, gathering personal and department goals and expectations
- A stakeholder requirements exercise, which will ask questions like:
- What do you like about your current offering?
- What do you dislike or is not working with your current offering?
- What are your thoughts on your competitors and how they compete with you?
- What goals are you looking to achieve?
- Development of early stage user types, using empathy mapping techniques
- Further defining of goals and key performance indicators
Within this session, we gather an inwards, looking out opinion on the project and how it can be shaped. This helps us move forward with user engagement, where we will get the outside, looking in perspective.
A user needs workshop can take many forms, but our aim is to find the needs of your users, how they interact with digital media and what this will look like for you. During a workshop we would ask them questions like:
- What are you looking for from the website? (this gathers their needs)
- What do you need to gather this information or purchase something? (this gathers the features needed)
- Would you need any support to use the website and what would that be? (this builds on features and also covers accessibility needs)
- What would stop you from using the website? (this raises blockers and why they may not be using the current system)
- Would you go anywhere else to find this information? Where? (this gathers other communication channels and information spaces)
Conducting both these sessions gives a well-rounded view of what all your internal and external stakeholders are looking for from your website – which means we can then build the solutions in from the beginning.
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At The Daffodil Hotel & Spa we have a strong brand direction and we knew what we wanted from our site with Fat Media. Working with the team to design such an impressive, CTA focused site has been a great experience.Laura Wolstenholme, Head of Sales & Marketing, Daffodil Hotel & Spa
I’ve been delighted with Fat Media’s web development skills and their flexibility in meeting our requirements. With their help we updated our website presentation layer, added responsive mobile, added a new Content Management System, changed our Airport Property management System and migrated across to a new hosting environment. All without any major hitches.Fergus Boyd, IT Director, Yotel
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Working with Fat Media has been a pleasure from start to finish – their enthusiasm for creating a brilliant new website starts in the initial briefing and runs throughout the project. They are always on hand to provide guidance and provide solutions quickly. They have a friendly yet professional approach and deliver to expectations and time scales. Looking forward to working with them on the next project!Emily McCoid, Marketing Manager, Bells of Lazonby
The Digital Advertising team at Fat Media did a highly professional and intuitive job from start to finish, and are a pleasure to work with. They took the time to understand what we wanted to achieve, develop detailed analysis which was then evolved based on the data emerging throughout our campaign, and, by them continuously optimising the mix of channels, formats and styles, the results far surpassed our expectations – so much so that we have already set a higher budget for our next campaign.Iain Corby, Director of Operations & Development, Gamble Aware
Having worked with Fat Media on various projects over the last 18 months, I have been delighted with not just the quality of the finished work but also the innovative and creative approach taken in response to any brief. They have really helped us to bring the Lancaster University brand to life.Clare Riding, Head of Marketing, Lancaster University
Fat Media have done excellent work designing and building our new retail website in Magento. Throughout the process all of their staff have proven to be helpful, informed and proactive. A great experience all round!David Lindsay, IT Manager, Royal Mile Whiskies
We've worked with Fat Media for many years now and have always found that they'll go above and beyond to accommodate our requests. As our teams have grown together we've developed a strong working relationship based on a great deal of trust and the team have gone to great lengths to understand the market in which we operate to find ways that they can best meet our needs.Annabel Arrowsmith, Marketing Manager, Foresight
We appointed Fat Media to work with us on the rebranding and positioning of Atlantic Geomatics, as well as to develop for us a website that would support business growth as one of the leading Geospatial Companies in the North of England and Scotland.
The quality of work delivered by Fat Media across all aspects of our brief, has provided Atlantic Geomatics with the confidence and support needed to help us grow as a business and meet our marketing and commercial objectives.
We look forward to continuing to work with Fat Media as our marketing partner.Oliver Viney, Business Manager, Atlantic Geomatics
We worked very closely with Fat Media to make sure all key elements of the site were quickly accessible and found the perfect balance between design elements and user experience.Gareth O'Rourke, E-marketing Manager, Pure Leisure
It was as pleasure to work with Fat Media on developing our new website this year. They were proactive, creative and very practical with their proposals and working approach to meet our needs. We also launched on time – no mean feat with a school website, where approvals are often down to a number of people. They also created our new whole school Prospectus which perfectly complements the website and has given us a fresher, more contemporary feel for all our materials. They remain supportive and helpful and I know that I can always call them up for advice or help.Alison Miles, Marketing Manager, Sydenham High School
We wanted a professional and affordable option to promote and produce a unique patient story here at the Spire Bristol Hospital. The staff at Fat Media managed to compile a fantastic article in what was a relatively short deadline. We would like to thank them all for the personal service which was provided throughoutSam Harrison, Marketing Executive, Spire Bristol Hospital