With close collaboration with the CloudM team we developed a set of brand guidelines that injected new life into CloudM’s identity. This involved redefining the visual language and messaging, effectively communicating CloudM’s evolution.
CloudM: A fresh look with a revamped dynamic WordPress website
We delivered a WordPress website for CloudM, breathing new life into their brand identity while elevating the user experience.
The challenge
CloudM approached us to redefine its digital presence to align with its evolution into a dynamic Software-as-a-Service (SaaS) company. The goal was to elevate its brand identity and deliver a superior user experience on its website, meeting the needs of their global clientele.delivered a fresh new design, a highly customisable interface, e-commerce functionality, integrations with Salesforce and licensing software, and a mobile-first approach.
What we delivered
We initiated a comprehensive project to revitalise CloudM's online identity. Our objective was to deliver a dynamic, user-centric website that would reflect CloudM's transformation and dedication to excellence in data management solutions.
How did we do it?
Comprehensive brand refresh.
Vibrant WordPress website.
We seamlessly translated the newly formulated brand guidelines into an engaging WordPress website. The website was crafted with innovation and creativity in mind, placing a strong emphasis on user-centric development to enhance the overall user experience.
Collaborative partnership.
The success of this project can be credited to the open and collaborative partnership between the CloudM and Fat Media teams. CloudM’s receptiveness to fresh concepts provided seamless implementation of innovative strategies.
Brand Enhancement
The transformation of CloudM’s brand identity marked a pivotal moment in their journey as a company. By reimagining and realigning their brand identity, they were able to mirror the significant growth and evolution they experienced as a dynamic Software as a Service (SaaS) provider.
This shift not only brought their visual identity in line with their business trajectory but also established a consistent and compelling brand presence that resonated with their target audience. The new branding elements, from a revised logo to a refined colour palette and messaging, communicated CloudM’s commitment to innovation and excellence in the SaaS space.
This strategic branding endeavour served as a powerful tool for them to convey their value proposition and expertise to existing and potential clients, ultimately contributing to their sustained success and growth in the competitive digital landscape.
Trusted and endorsements
CloudM’s CTO’s decision to choose Fat Media was not merely a choice, but a testament to the enduring trust and confidence built on a foundation of numerous successful projects. This resounding vote of confidence reinforced our status as the preferred digital marketing ally, reinforcing our dedication to consistently delivering groundbreaking and impactful solutions that empower our clients to achieve their digital goals and objectives with unwavering reliability.
