As one of the UK's home shopping pioneers with nearly half a century of experience under their belts, Lakeland offer an unrivalled collection of creative kitchenware, practical ideas for the home and garden, and inspiring gifts from all over the world.


Our Role

Fat Media initially worked with leading client Lakeland to design a more product-focussed homepage and apply this to their existing content management system. From this first design, our scope of work with Lakeland has grown dramatically, from designing a special microsite for their 50th anniversary, we are now proud to have launched their brand new e-commerce website in 2015.

The new website project has involved an extensive UX and discovery phase undertaken by Fat Media’s talented Web Designers. This research has been incorporated into the improved design of the new site which showcases lifestyle imagery to appeal to Lakeland’s target audience.

Fat Media also manage Lakeland’s email marketing campaigns, which also involves the design and development stages of each email template.


  • Email campaign management
  • Design and front end development of homepage on an on-going basis
  • Design and development of brand new website

Interested in finding out more? Contact us